Written by: on 09 August 2017

Which social platforms should you spend most of your time on?

  1. Twitter - Listen at scale, engage and create conversations (game shows, Superbowl, etc.)

  2. Facebook - High Reach Potential, replicate TV like platform (videos)

  3. Snapchat - Use Snapchat stories to reach younger audience of 16-28 yr old (creativity)

  4. Instagram - Use Instagram stories for depth of attention (photos)